Oh look, a new website!
Online communities are great – unless you piss them off!
Online communities are a powerful resource for brands of all industries, but none more so than gaming. Titles can gain huge followings, complete with user generated content and insane brand advocates. But what happens when the community is not brand controlled? And what happens when this community turns against you? Just ask EA Games. When EA
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Is this advertising or…?
I’m still not sure if this is advertising or just something amazing. To be honest, it doesn’t really matter – any clip that features velvet paintings, chilled out grandmas and synchronized sword/butterfly knife dancing is a win in my books. Now take my money!
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Uniqlo innovation project, a fusion of web and runway
Japanese brand Uniqlo have blended fashion and digital with their interactive catalogue. Not a standard user experience by any means, the site features runway footage over-laid with product features. If only it were executed in HTML5, it’d be perfect!
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Portugal. The Man – Sleep Forever
I can’t think of a bettet way to start a new site than with this video. Pure perfect.
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