Graham Robertson
I am a Digital Strategist from Sydney, Australia. I have moved to San Francisco to get amongst it with the best of them. When I ended my last blog, I felt like I still needed a place to talk about things that mattered to me. Viva Macro is mainly about digital strategy, but I see strategy in all areas of life, so expect things to be unexpected.

Tag archive: The White Agency

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SXSW: Nike FuelBand pop-up store

Sometimes at SXSW, you end up joining a queue without even knowing where it’s going. The assumption is, if this many people are willing to wait, it has to be good? To be honest, this doesn’t always work out for the best, but today at the Nike Fuel Band store we weren’t let down.

Read the full post on The White Agency blog.

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Published on:
April 22, 2012 7:36 pm
Author:
Graham
Categories:
Creativity
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A billion dollars worth of filters

What’s going on here? Why would Facebook, with their 700 million strong user base need to buy up a mobile photo app with 30 million users?

If you’re late to the retro-filtered Instagram party and wondering what all the fuss is about, the Instagram app allows users to take very (below) average pictures on their mobile phone and turn them into vintage ‘art’. Kind of.

Read full post on The White Agency blog

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Published on:
April 22, 2012 7:32 pm
Author:
Graham
Categories:
Social
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